Crafting & Executing Strategy: The Quest for Competitive Advantage: Conc... 9780077720599 | 9781259303579 CSULB- Forty-Niner Shops

Crafting & Executing Strategy: The Quest for Competitive Advan...

20th Edition

Arthur Thompson; John Gamble; A. J. Strickland III; Margaret Peteraf
eISBN-13: 9781259303579

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Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.

Sold By McGraw-Hill Higher Education
ISBNs 9781259303555, 0077720598, 1259303578, 9780077720599, 9780077720599, 9781259303579
Language eng
Number of Pages 896
Edition 20th